eyes

Think About Your Eyes Adds New Partners, Names Director of Development

ALEXANDRIA, Va.—Think About Your Eyes, a national public awareness initiative in partnership with the American Optometric Association, has added two new partners, VFO Group (Optelec) and Compliancy Group.The two companies join the 21 current partners from across the vision industry in supporting the campaign to promote annual eye exams and grow the industry overall. The addition of the new partners coincides with the hiring of a full-time director of development for Think About Your Eyes, according to an announcement. Ron Sallerson, who joined the team in August, is focused on growing industry support for the campaign as well as researching…


Ontario’s Eyes on Market Joins FYidoctors, Marking First Brantford Location

CALGARY, Alberta—FYidoctors has announced that the Brantford, Ontario, optometry practice Eyes on Market has become part of the FYidoctors organization, marking the latter’s first location in Brantford. Financial terms of the deal were not announced. The new location will “strengthen the company’s position in Ontario and demonstrate its commitment to providing high quality eyecare from coast to coast,” FYidoctors noted in its announcement late last week. Eyes on Market has been in operation since 1950. “I am very excited to welcome Drs. H.C. Schuster, James R. Bechtold and Will Shi and their team from Eyes on Market to the FYidoctors…


Optometry Cares Now Accepting Applications for Healthy Eyes Healthy Children Community Grants

ST. LOUIS—Optometry Cares – The AOA Foundation announced that it will award grants up to $5,000 to doctors under a new program titled Healthy Eye Healthy Children (HEHC). The Foundation will be rewarding projects that align with its goal of spreading awareness and increasing vision services to address uncorrected refractive error in children across the country. “Optometry Cares is excited to have the HEHC program focusing on increasing the outreach of vision services to communities, families, schools and the medical community with special attention to the underserved needs of children,” says Allan Barker, OD, president of the Optometry Cares Board…


New Eyes Rockers to Return to Hard Rock Cafe

Show Organizers Announce Innovative New Education Content at Vision Expo East The New York Expo Experience Vision Monday and 20/20 Magazine to Host Intimate and Interactive Pop-Up Talks 20/20 Magazine’s James Spina to Moderate ‘Independent’s Day’ Panel Building Awareness: Think About Your Eyes Increases Ad Investment Producer Craig Sasson, above.​ Gary Gerber, OD, (l) and Dana Cohen rock the house at last year’s show. They will join the band again for this year’s show. NEW YORK—Optical industry singers and musicians are picking their songs, warming up their voices and tuning up their instruments for the fourth annual fundraising concert, Rockin’…


New Eyes Rockers to Return to Hard Rock Café

Show Organizers Announce Innovative New Education Content at Vision Expo East The New York Expo Experience Vision Monday and 20/20 Magazine to Host Intimate and Interactive Pop-Up Talks 20/20 Magazine’s James Spina to Moderate ‘Independent’s Day’ Panel Building Awareness: Think About Your Eyes Increases Ad Investment Producer Craig Sasson, above.​ Gary Gerber, OD, (l) and Dana Cohen rock the house at last year’s show. They will join the band again for this year’s show. NEW YORK—Optical industry singers and musicians are picking their songs, warming up their voices and tuning up their instruments for the fourth annual fundraising concert, Rockin’…